Respondents in Japan (24%) and the Czech Republic (27%) are less swayed by great deals.

67% of people are concerned about their older loved ones falling for a suspicious email or text scam offering a sale or deal.

23% of scam victims reported package delivery scams.

26% of scam victims reported phishing.

13% say they’d purchase from an unknown website or seller to get a high-demand gift during the holidays.

6% of the Silent Generation plan to use ChatGPT to help them with gift ideas this holiday season.

12% say they’d buy from a stranger on social media to get a high-demand gift during the holidays.

15% say they’d spend $50 more than the market value to get a high-demand gift during the holidays.

As an example of oversharing on social media, 13% have posted a picture of a travel ticket without removing or blurring their personal information

As an example of oversharing on social media, 18% have revealed their travel plans on social media.

65% of Gen Z are more likely to overshare on social media during the holiday season compared to their elders.

43% have potentially “overshared” on social media during the holiday season.

61% of people are concerned about being scammed while shopping on Black Friday and Cyber Monday.

41% of scam victims reported online shopping scams.

Only 13% of people trust AI to help them find the best price for them online.

40% of people who have fallen victim to a scam during a past holiday season were scammed on social media.

Respondents in Hong Kong (63%) are among the most likely to immediately buy something when they see a great deal.

In Brazil, 64% of consumers are the most likely to immediately buy something when they see a great deal.

44% of people say they have purchased a holiday gift from a social media advertisement.

27% of people say they tend to take more risks shopping online during the holiday season than at other times of the year.