29% of organizations struggle with compliance since auditors require proof of data security and privacy in AI-based systems.

Concerns around data security and privacy remain a challenge when it comes to implementing AI initiatives for 34% of respondents.

Organisations without plans to implement a hybrid cloud model are more likely (51%) to have data security and privacy concerns

64% of Canadian organisations cite data privacy concerns as a common barrier to GenAI adoption.

In the 2024 Cisco Consumer Privacy Survey, most global consumers (53%) said they are aware of their country's privacy laws.

An overwhelming 99% of respondents anticipate reallocating resources from privacy budgets to AI initiatives in the future.

96% of privacy and security professionals confirm that privacy investments provide returns exceeding costs.

96% of organisations report that the returns of privacy significantly outweigh the investments.

86% of respondents noted a positive impact of privacy legislation on their organisations, up from 80% last year.

Among those aware of their country's privacy laws, 81% feel confident in their ability to protect their data, compared to just 44% of those unaware of such laws.

86% of privacy and security professionals support privacy legislation, recognising its positive impact on business operations.

36% of privacy professionals cited management of risk associated with new technologies as an obstacle.

82% of respondents use a framework or law/regulation to manage privacy in their organisation.

31% plan to use AI for privacy in the next 12 months.

87% of respondents said their organisation provided privacy awareness training for employees.

54% track the number of privacy incidents to evaluate privacy training effectiveness.

15% said a material privacy breach in the next 12 months was likely.

10% of those who always practiced privacy by design experienced a material privacy breach in the past year.

10% saw a decrease in their privacy budget in the past 12 months.

93% consider technical experience and credentials in a privacy role important in determining if a privacy candidate was qualified.