Cybersecurity statistics / Advertising Fraud

58% of consumers report seeing a fake ad impersonating a well-known brand.

Publisher	Clutch
Report	How E-Commerce Scams are Shaping Consumer Behavior
Published	3 March 2026
Topics	Advertising Fraud, Brand Impersonation, Online Shopping Scam, Consumer

Published by Clutch in How E-Commerce Scams are Shaping Consumer Behavior , 3 March 2026. The figure is taken from the report as published; the full methodology is in the source.

View the original report

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