33% of Gen Z consumers say they use a password manager that creates secure passwords as a measure to help themselves from being hacked.

The majority of consumers (61%) repeat passwords across their various accounts. This habit is slightly more common among Gen Z and Millennials compared to Gen X and Boomers.

31% of Gen Z and 27% of Millennials feel uneasy when websites have ads, versus 18% of Gen X and Boomers.

About 1 in 3 (30%) Gen Z and Millennials find sites that are not mobile-friendly concerning, versus 24% of Gen X and Boomers.

More than half of Gen Z (53%) and 42% of Millennials have cut ties with a business because it experienced a security incident.

26% of Gen Z consumers say they froze their credit as a measure to help themselves from being hacked.

36% of Gen Z consumers say they check that the website has a padlock icon before visiting and/or purchasing anything as a measure to help themselves from being hacked.

26% of Gen Z consumers say they use a credit monitoring service as a measure to help themselves from being hacked.

38% of Gen Z consumers say they use a different password for every account as a measure to help themselves from being hacked.

42% of Gen Z and 40% of Millennial respondents would not immediately change their passwords or credit card information after being notified of a data breach, if they act at all.

28% of Gen Z have fallen victim to extortion scams.

38% of Gen Z report changing only a single character or reusing an existing password when prompted to update a credential. This is similar to 31% of Millennials.

A quarter (25%) of Gen Z often or always rely on the password reset function to access an account when they’ve forgotten their password. This is higher than 11% of Boomers and 17% of Gen X who do the same.

72% of both Gen Z and Millennial respondents estimate they have fewer than 25 unique passwords.

Gen Z is the most likely generation to use password management software (46%). This compares to 39% of Millennials and 33% of Gen X.

Only 13% of Gen Z report using a password manager to securely share sensitive login information.

Over 80% of Gen Z and Millennials report that they are at least somewhat likely to enable multi-factor authentication (MFA) when it isn’t required. This compares to just 51% of Boomers.

59% of Gen Z admit to reusing an existing password even when updating an account with a company that has recently had a data breach. This compares to just 23% of Boomers who do the same.

35% of Gen Z respondents revealed they never or rarely update passwords after a data breach at a company with which they have an account. Only 10% of Gen Z reported that they always update compromised passwords.

62% of Gen Z report some level of stress when it comes to managing passwords.