Identity
We've curated 94 cybersecurity statistics about Identity to help you understand how identity theft, credential management, and authentication practices are evolving in 2025. Discover the trends and threats affecting how personal and organizational identities are secured!
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34% of organisations have failed a compliance audit due to identity-related issues.
38% of organisations suffered a phishing attack that led to unauthorised access.
36% of organisations experienced a data breach involving identity credentials.
Just 27% of organisations enforce a least privilege access model.
Organisations self-identifying as "Established" in their identity posture follow 5.1 best practices.
Stolen identity "fullz" (comprehensive personal information) can be bought for as little as $3 on the dark web.
In 2025, 74% of global consumers said they would willingly spend more time on identity verification when accessing travel and hospitality-related platforms if it improved their security. This is up from 71% in 2024.
69% of respondents globally believe AI-powered fraud now poses a greater threat to personal security than traditional forms of identity theft.
Global willingness to spend time verifying identity on sharing economy platforms was 70% in 2025, which is only slightly down from 71% in 2024.
50% of consumers globally don't feel adequately protected in the sharing economy (including vacation rentals and other travel-focused gig economy services).
80% of consumers globally were willing to spend more time on security for digital platforms supporting banking and financial services
55% of consumers in the UK don't feel adequately protected in the sharing economy (including vacation rentals and other travel-focused gig economy services).
44% of global consumers lack confidence in the travel industry's ability to protect them from AI-powered fraud, including identity theft and account takeover fraud.
Of attempted misuse attempts that involved financial accounts, 14% involved checking accounts.
New types of scams reported included toll road scams, which accounted for 3% of all reported scams.
For attempted misuse, thieves tried to open a new account (69%) more often than attempting to take over an existing account (31%).
Google Voice scams decreased by 84 percentage points and made up 9% of all scam reports.
There was a 754-percentage-point increase in reports of account takeover involving tech accounts.
The top methods of identity compromise reported were due to PII being shared in a scam, stolen documents with personal information, and unauthorized access to a computer or mobile device.
Individuals who reported stolen documents with personal information primarily reported stolen driver’s licenses, Social Security cards, payment cards, birth certificates, and phones or tablets.