32% of consumers say they use a password manager that creates secure passwords as a measure to help themselves from being hacked.

When faced with data breaches at both a large corporation and a small business, 27% of Gen X and Boomers say they would stop shopping with both entirely.

39% of consumers say they use a different password for every account as a measure to help themselves from being hacked.

36% of Gen Z consumers say they check that the website has a padlock icon before visiting and/or purchasing anything as a measure to help themselves from being hacked.

More than half of Gen Z (53%) and 42% of Millennials have cut ties with a business because it experienced a security incident.

37% of Gen X and Boomers would cut ties with a business if it experienced a security incident.

38% of Gen X and Boomers say they use a credit monitoring service as a measure to help themselves from being hacked.

72% of Gen X and Boomers would take immediate action after a data breach notification.

30% of Gen X and Boomers say they use a password manager that creates secure passwords as a measure to help themselves from being hacked.

About 1 in 3 (30%) Gen Z and Millennials find sites that are not mobile-friendly concerning, versus 24% of Gen X and Boomers.

33% of Gen Z consumers say they use a password manager that creates secure passwords as a measure to help themselves from being hacked.

When faced with data breaches at both a large corporation and a small business, 1 in 3 (34%) Gen Z and Millennials say they would stop shopping with both entirely.

35% of consumers say they don't save their credit/debit card information in brand accounts as a measure to help themselves from being hacked.

36% of Millennials say they use a password manager that creates secure passwords as a measure to help themselves from being hacked.

22% of consumers say they froze their credit as a measure to help themselves from being hacked.

30% of Gen X and Boomers say they check that the website has a padlock icon before visiting and/or purchasing anything as a measure to help themselves from being hacked.

The majority of consumers (61%) repeat passwords across their various accounts. This habit is slightly more common among Gen Z and Millennials compared to Gen X and Boomers.

More than 1 in 3 (38%) consumers report they have been a victim of identity theft in the past.

31% of Gen Z and 27% of Millennials feel uneasy when websites have ads, versus 18% of Gen X and Boomers.

31% of Millennials say they check that the website has a padlock icon before visiting and/or purchasing anything as a measure to help themselves from being hacked.