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Brand Phishing

Cybersecurity statistics about brand phishing

What share of organisations experienced a phishing attack?

5 sources answer it: 38% to 76%, median 42%.

See every source (cybersecurity statistics)

Top Vendors

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Microsoft was the most impersonated brand in Q2 2026, appearing in 23% of all brand phishing attempts.

Check Point•7/25/2026•
MicrosoftPhishing

Open AI’s ChatGPT entered the top ten most impersonated brands for the first time.

Check Point•7/25/2026•
PhishingChatGPT

The top five impersonated brands — Microsoft, LinkedIn, Google, Apple, and Amazon — together accounted for more than 50% of all brand phishing attempts this quarter.

Check Point•7/25/2026•
PhishingMicrosoft